This session presents work from the workshop “From Script to Concept Art – Digital Worlds in Design,” where students explored AI-assisted rendering, 3D modeling, and other digital tools as narrative instruments.
Through a collective review of these projects, faculty, students, and experts—including a live demonstration by Christian Rivera, who will modify concept art using artificial intelligence—investigate how new technologies reshape creative thinking. The discussion shows how design innovation now begins at the conceptual stage and reverberates across the entire production pipeline.
About the Organizer:
The Escuela Nacional de Artes Cinematográficas (ENAC–UNAM) is Mexico’s national film school and one of the most respected centers for cinematic education in Latin America. Founded in 1963 as the CUEC and now part of the National Autonomous University of Mexico (UNAM), ENAC trains filmmakers and audiovisual artists across all major disciplines. It is the only institution in Mexico that offers Production Design as a formal field of study within its Bachelor’s Degree in Cinematography, highlighting the creative and theoretical role of space, set construction, and visual worlds in cinematic storytelling.
